Recently April Hatch and Dedee Culley spoke with Brandon Dunn about the importance of education in the cannabis industry. To read the full article check out the link below.
“Patient and community education are two pillars that the rest of the cannabis industry is built.
Educating patients in medical states and creating intelligent consumers in adult-use markets are imperative to the long-term success and growth of the industry. At the same time, community education helps to quell resistance and opposition.
Most people who are opposed to cannabis hold those opinions based on rhetoric and ignorance. Rarely is someone educated on the medicinal benefits of cannabis still adamant in their opposition, at least for a medical market. Adult-use, however, still faces significant opposition at times – and while education may not always lead someone to support adult-use, it does empower others as it removes bias and destigmatizes perception. As with tobacco, alcohol, fast food, or a litany of other products, adult-use cannabis will always face scrutiny and opposition, but destigmatizing cannabis and its use is an integral part of moving forward.
With that in mind, Greenway recently spoke to two members of the medical marijuana industry in Missouri about the importance of patient education.” (Greenway Magazine)
